About Harlow Baby

Made for the everyday of parenthood.

Harlow Baby creates thoughtfully designed baby essentials centered around comfort, connection, and real life.

But Harlow has always been about more than what we make. We’re building a brand that shows up for moms through thoughtful products, meaningful connection, and giving back.

What We Believe

Before Harlow ever had a logo, I made two promises to myself.

01

Design products parents actually need.
Products that make everyday parenting feel a little easier.

02

Create a company that genuinely shows up for moms.

Through the products we create and the community we build, our hope is simple: make motherhood feel just a little lighter.

Harlow in Real Life

Because connection means more when it happens in real life.

Pilates, coffee, babywearing, conversation Harlow in Real Life is about giving moms a reason to get out, connect, and enjoy a little time together.

Harlow Baby community event Moms together at a Harlow Baby community event Moms participating in a Harlow Baby community event Moms and babies gathering with Harlow Baby
Alyce, founder of Harlow Baby, carrying her baby

The Story Behind Harlow

Harlow started with a carrier I couldn’t find.

After my youngest son was born, I wanted a carrier that felt comfortable, thoughtfully designed, fairly priced, and came with somewhere to properly store and protect it when I wasn’t using it.

I couldn’t find exactly what I was looking for, so I decided to create it.

What started with one carrier has grown into something much bigger and I’m incredibly grateful you’re here for it.

— Alyce

Founder, Harlow Baby

Harlow Baby community event with moms and babies

Giving Back

Because Every Cuddle Counts

$5 from every Harlow carrier sold goes back into programs, partnerships, and moments that support moms and families.

Because when parents feel supported, babies thrive.

Founded in Southern California. Mom-owned. Community-driven.